THE COMPANY
Since our founding in 1972 by the Cánovas family—and with our roots in the citrus trade—we have been a leading global company specializing in the production, marketing, and distribution of fruits, vegetables, and citrus fruits.
Our focus on exports and our family roots are part of our DNA and are our hallmarks. We have a strong presence and a leading position in European markets, where our products have been enjoyed for more than 50 years.
We are a vertically integrated company with a presence throughout the entire value chain: from genetics to service for our customers and end consumers.
since 1972
capacity +5860 Ha Managed
57 product line references
150 M Kg produced
7 product line references BIO
Freshness
and Quality
since 1972
Quality
We oversee the entire production process, from seed to the final consumer. We pay close attention to every detail to ensure that our products always arrive fresh, with the highest standards of quality and food safety.
Innovation + Development
We innovate from the very beginning: we monitor every process and optimize every resource to maximize production. We combine tradition with cutting-edge agricultural technology to achieve superior quality in all our products.
Warranty
We have been in business for more than five decades, combining tradition and innovation to offer natural, high-quality, and flavorful products, with the goal of giving our customers exactly what they want.
Experience
We manufacture our products in compliance with current legislation, holding the highest food safety certifications and using environmentally friendly processes. This is the assurance we offer our customers: a guarantee of trust and safety, both for people and for the environment.
PRODUCTS
The breadth and quality of our product offerings ensure a continuous supply throughout
most of the year, in compliance with the most stringent quality and sustainability standards.
We are at the forefront of technology, both in the production processes on our
fields and in the manufacturing processes at our production facilities.

Lettuce

Escarole

Melons

Watermelons

Citrus fruits

Peppers

THE BEST OF THE EARTH, AND NOTHING ELSE
BIO Line
This is the result of our firm commitment. Recognizing the importance of protecting the environment, each year we allocate a larger percentage of our crops to the production of organic fruits and vegetables.
All products are processed at our facilities, which are certified by the Murcia Region Organic Agriculture Council (CAERM).
In this way, tradition, innovation, and evolution coexist constantly at FRUCA.
Romaine
Little Gem
Mini Romaine
Cantaloupe
Piel de Sapo
Yellow
Areas of
production
The secret lies in the soil.
Pulpí
Comarca Poniente865 Ha
Campo de Cartagena
Comarca Noroeste
Águilas4170 Ha
Albacete
Ciudad Real570 Ha
Marrakech
Agadir255 Ha